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Market Researchers

Parents Insights

Parents Insights is a market research company located in Manchester, England. They specialize in providing insights into the family market for advertising and marketing purposes. With a focus on understanding the needs and behaviors of parents, they offer valuable data and analysis to help businesses make informed decisions. Parents Insights is a trusted resource for companies looking to connect with families and improve their marketing strategies.

Introduction to Parents Insights

Parents Insights is a market research company based in Manchester, England. The company was founded with the purpose of providing insights into the behavior and preferences of parents in various industries. They offer unique research techniques that provide their clients with a better understanding of the needs and wants of parents. What makes Parents Insights unique is their focus on parents as a consumer group, which is often overlooked by other market research companies.

Services & products

Parents Insights offers a variety of services to their clients, including market research, data analysis, and consulting services. They specialize in researching the behavior and preferences of parents in industries such as food and beverage, technology, and travel. Their clients can buy customized reports that provide them with valuable insights into the behavior of parents in their target market.

Location

Parents Insights is located in the heart of Manchester, England, at 113-115 Portland St. The area is bustling with activity and is home to a variety of businesses, including restaurants, cafes, and shops. Customers can expect to experience the vibrant culture of Manchester while visiting Parents Insights. The closest public transportation options are the Piccadilly Gardens bus station (0.2 miles), Manchester Piccadilly train station (0.5 miles), and the St. Peter's Square tram stop (0.2 miles).

Benefits

Customers should choose Parents Insights because of their unique focus on parents as a consumer group. They provide valuable insights into the behavior and preferences of parents in various industries, which can help businesses better understand their target market. Additionally, their customized reports provide clients with actionable data that can be used to improve their marketing strategies.

Good to know

Customers should be aware that Parents Insights is a market research company and does not provide advertising and marketing services directly. However, their research can be used by businesses to improve their advertising and marketing strategies.

Reviews

Customers have praised Parents Insights for their thorough research and insightful reports. They appreciate the company's unique focus on parents as a consumer group and find their reports to be valuable in making informed business decisions.

Amenities

  • amenity
    data collection
  • amenity
    online surveys
  • amenity
    focus groups
  • amenity
    in-depth interviews
  • amenity
    brand research
  • amenity
    consumer insights
  • amenity
    market analysis
  • amenity
    advertising research
  • amenity
    market segmentation
  • amenity
    competitor analysis
  • amenity
    product testing
  • amenity
    mystery shopping
  • amenity
    usability testing

FAQ

What types of research services do you offer?

We offer a range of research services, including market research and consumer insights. Our research covers topics such as purchasing habits, brand awareness, and consumer attitudes. We also conduct surveys and focus groups to gather data and insights.

How do you ensure the accuracy and reliability of your findings?

We take pride in our rigorous research methodology and use a variety of techniques to ensure accuracy and reliability. This includes using a large sample size, statistical analysis, and sourcing data from reputable sources. We also have a team of experienced researchers who oversee our projects from start to finish.

Can you provide examples of successful research projects you have completed in the past?

Yes, we have completed many successful research projects in the past. Some examples include a study on parents' attitudes towards technology and a survey on the impact of advertising on children's purchasing habits. We are happy to provide more detailed case studies upon request.

What is your approach to working with clients and understanding their specific needs?

We believe that every client is unique and we tailor our approach to meet their specific needs. Our team works closely with clients to understand their research objectives, target audience, and budget. We provide regular updates throughout the research process and are always available to answer any questions or concerns.

What is your experience working in our particular industry or market?

We have experience working in a variety of industries and markets, including consumer goods, healthcare, and technology. Our team of researchers has a broad range of expertise and is dedicated to staying up-to-date on industry trends and best practices. We are confident that we can provide valuable insights and research for any industry or market.