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Market Researchers

Mackman Research Market Research Agency

Mackman Research is a market research agency based in Colchester, England. They specialize in providing market research services for clients in the advertising and marketing industries. With their location at Wivenhoe Park University of Essex, they have access to the latest research methods and tools to provide their clients with the most accurate and insightful data. Mackman Research is committed to delivering high-quality research that helps their clients make informed business decisions.

Introduction to Mackman Research Market Research Agency

Mackman Research Market Research Agency is a UK-based company founded in 2003. They specialize in market research and have built a reputation for delivering high-quality research services to their clients. The company prides itself on being independent, ethical, and customer-centric. What sets Mackman Research apart is their ability to collect and analyze data that helps their clients make informed business decisions.

Services & products

Mackman Research offers a wide range of research services, including customer satisfaction surveys, brand awareness research, and product development research. They also offer advertising and marketing research, which helps clients understand the effectiveness of their marketing campaigns. Customers can buy customized research packages that cater to their specific needs.

Location

Mackman Research is located in Colchester, England, near the University of Essex. The area is known for its vibrant student community and a thriving business district. Customers can expect to find a range of businesses, including cafes, restaurants, and shops, in the area. The closest public transportation options are the Wivenhoe Train Station (2.5 miles), the Colchester Town Train Station (3.5 miles), and the University of Essex Bus Station (0.5 miles).

Benefits

Mackman Research is an ideal choice for customers who are looking for highly personalized and professional research services. The company's team of experienced market researchers are dedicated to providing clients with valuable insights that help them stay ahead of the competition. Mackman Research's commitment to ethical practices and independence ensures that clients can trust the data they receive.

Good to know

Customers should be aware that Mackman Research is a boutique research agency, which means they have a limited capacity for projects. It's recommended that customers book their services well in advance to ensure availability.

Reviews

Customers have praised Mackman Research for their attention to detail, professionalism, and personalized approach to research. Clients have reported that the insights provided by the company have helped them make strategic business decisions that have led to increased revenue and growth.

Amenities

  • amenity
    data collection
  • amenity
    online surveys
  • amenity
    focus groups
  • amenity
    in-depth interviews
  • amenity
    brand research
  • amenity
    consumer insights
  • amenity
    market analysis
  • amenity
    advertising research
  • amenity
    market segmentation
  • amenity
    competitor analysis
  • amenity
    product testing
  • amenity
    mystery shopping
  • amenity
    usability testing

FAQ

What types of research services do you offer?

We offer a wide range of research services including market research, customer satisfaction surveys, brand research, employee research, and social research. We can also conduct focus groups, mystery shopping, and data analysis.

How do you ensure the accuracy and reliability of your findings?

We use a range of methods to ensure the accuracy and reliability of our findings. These include selecting appropriate research methods, careful sampling, using reliable and valid measures, and conducting rigorous analysis. We also adhere to professional standards and ethical guidelines.

Can you provide examples of successful research projects you have completed in the past?

Yes, we have completed successful research projects for clients in a variety of industries, including healthcare, education, tourism, and retail. Some examples include a customer satisfaction survey for a luxury hotel chain, a brand research project for a global software company, and a social research project for a local government.

What is your approach to working with clients and understanding their specific needs?

Our approach is to work closely with clients to understand their specific needs and objectives. This involves taking the time to listen to their requirements, providing tailored advice, and developing a research plan that is designed to meet their needs. We also provide regular updates and feedback throughout the research process.

What is your experience working in our particular industry or market?

We have experience working in a wide variety of industries and markets, and we are committed to learning about the unique characteristics and challenges of each one. Our team of experienced researchers has worked with clients in sectors such as finance, healthcare, technology, and retail, among others. We are confident that we can provide valuable insights and recommendations for your industry or market.

Reviews

  • Sophie Earle

    At Herts FullStop, we have found Mackman to be highly approachable and professional. We have worked with Mackman for several years now to conduct our NPS survey. The team have taken the time to understand our organisational relationship with the customer, helping to refine and scope our NPS so that we can delve deeper into research and shape our strategy. We will be using Mackman again for our next research project.

    29-07-2022

  • Phil Davies

    Mackman Research provided services to Holmes & Hills alongside Mackman Marketing. Their involvement in garnering and providing insight into external perceptions of the firm provided the necessary solid foundations for the work to be done by Mackman Marketing in delivering a new brand identity for the firm.

    29-05-2022

  • Ellie Winch

    Mackman were a pleasure to work with. As a marketing professional with Suffolk Mind, I found Mackman insightful, creative communicators. We enjoyed their whole process and were thrilled with the final result. Mackman were accomodating and thorough. We would definitely recommend their services to others.

    29-05-2022

  • Mark Groves

    In May 2021 I asked Gemma and her team to carry out a NPS satisfaction survey of our members. I was really impressed by Gemma's attention to detail and the sound advice she gave us all throughout the entire process. Gemma and the team really did excel in ensuring the best possible uptake and engagement of our members and delivered a very professional and detailed findings report, which has been invaluable. Thank you Gemma!

    29-05-2022

  • Tristan Smith

    The team at Mackman were commissioned by Essex County Council to undertake business engagement research to gain insights into the impacts of Covid-19 and to help identify where business support should be focussed. The work carried out was at an extremely high standard, delivered on time and produced a strong set of recommendations that could subsequently be acted upon. It was a great experience working with the team who did a fantastic job.

    29-05-2021

  • Jayne Cotton

    The team at Mackman have assisted us here at ILECS with customer satisfaction surveys which certainly gave us an insight into what our clients thought about us, compared with our opinion of what they thought about us! The findings assisted us in may ways, including the development of a client information portal. A great agency to work with.

    29-05-2020

  • EEEGR

    29-05-2019